A brutally honest, founder-level breakdown of why 80–90% of CPG startups fail—and what the 10–20% who succeed do differently.
Read More
Avoid costly packaging and compliance mistakes with this guide for CPG founders. Learn about bilingual labels, certifications, U.S. vs Canada rules.
Read More
Retail isn’t the finish line—it’s the starting gun. Learn what founders wish they knew before signing their first PO, and how to survive post-shelf chaos.
Read More
Avoid costly consultant mistakes as a food founder. Learn how to vet experts, spot red flags, and use AI to protect your budget and timeline.
Read More
Discover the ultimate packaging playbook for food and beverage startups. Learn how to design shelf-ready packaging, avoid legal pitfalls, and create labels that sell in 2025.
Read More
Learn how to prepare your CPG brand for retail chain review cycles. Discover the timeline, data to gather, and how to organize brokers, distributors, and packaging to secure a future retail slot.
Read More
Explore the real challenges food and beverage entrepreneurs face in 2025, from funding and supply chains to labor shortages and digital disruption. Learn how winning CPG brands are adapting and thriving.
Read More
Find out how to use AI tools like ChatGPT, Airtable, and goCPG to save time, improve sales outreach, automate retail audits, and streamline launch prep.
Read More
Learn the real CPG playbook for raising prices without killing off velocity. Discover how to communicate price hikes to retailers, understand buyer tolerances, and use smart promotions to maintain sales momentum.
Read More
A practical guide to omnichannel strategy for emerging CPG food brands under $5M in revenue, by experienced founder Leila.
Read More
Info about the Inno Agropur incubator, one of Canada’s top food innovation accelerators. Learn how it supports CPG food startups, and if it’s right for your brand.
Read More
Compare selling direct vs using a distributor like UNFI or KeHE. We break down margin, staffing, cost of goods, and when it's time to switch.
Read More
Jenny explores her favorite CPG package designs—from timeless classics to modern stunners. Learn what makes packaging stand out on the shelf and in consumers' minds.
Read More
Specialized accelerators and incubators can be vital launchpads for CPG Brands. Adriana talks about what to look for, along with her top 10 recommendations.
Read More
Discover the latest trends in package design for 2025. Learn what makes great packaging, get a practical checklist, and explore modern trends driving shelf appeal, sustainability, and consumer engagement.
Read More